RACE – the future of affiliate marketing in Russia 2023

RACE – the future of affiliate marketing in Russia 2023

October, 2023

Sokolniki pavilion 7A, Moscow, Russia

About This Festival

On 4 and 5 of October, ECC Sokolniki will host RACE 2017 Congress, dedicated to affiliate programs and
marketing.
For the sixth time, the event will bring together leading Russian and foreign experts, traffic managers, webmasters, advertisers, SMM and SEO specialists, bloggers, marketing specialists, and representatives of affiliate networks.
Permanent organizer of the RACE Congress is an international company Smile-Expo. For already 11 years, it has been holding large events focused on advanced technologies and has been among the first to turn attention to such a direction as affiliate marketing.
What waits for participants and attendees of RACE 2017?
Conference
The specialized conference will be divided into two parallel streams: “Advertisers” and “Webmasters”.
In each of them, speakers will make presentations and discuss new as well as well-proven affiliate marketing tools.
Keynote field specialists will show how to find profitable customer acquisition channels, demonstrate methods of
tracking conversions, as well as help to adjust optimization and promotion of companies in social media and
messengers.
Besides, issues of developing affiliate marketing both in Russia and abroad will be touched. And established
companies will share the experience of successful business management.
At RACE 2017 conference, everyone will be able to learn something useful:

advertisers will obtain information as to how to draft an effective offer and attract customers;

webmasters will learn to work efficiently with CPA networks;

SMM specialists will master the skills of increasing the CTR and reducing the CPC;

traffic managers will learn about new customer acquisition channels.
Participation in the RACE conference will help to:

find business partners;

expand your knowledge of affiliate marketing;

learn to use new marketing tools;

communicate the successful experience to other market participants.
Exhibition
RACE 2017 Congress will also include an exhibition, where professional companies and startups will showcase
affiliate marketing solutions.
Here, specific examples will help to understand why the CPA model is gaining more popularity day by day. Among exhibitors, there will be representatives of such directions as SEO and SMM, PR, digital marketing, media planning, eCommerce, traffic monetization, web development, and many others.
Exhibition participants will receive an excellent chance to differentiate their companies among